Weekly Art Update – Spirit Label Designs!

Erik has been working on these cool liquor labels for the game, which are acquired when a player crafts a specific spirit using a recipe they own. They can then proudly display the label above their player mat, to show what they’ve created (and also unlock an immediate, one-time bonus).

Each spirit label has the name of the spirit, plus iconography for how much money you gain from bottling it, Spirit Points awarded (victory points), and the region of the world it is from (which matters for some goals and objectives in the game).

Erik had some nice insight about the design process for these: “Designing labels for generic spirits is an interesting challenge. How do you make a label ‘look like’ vodka, without looking like Grey Goose or Skyy? In developing these, I’m trying to find the ‘spirit’ of each spirit, and ‘distill’ that into a graphic that, when you look at it quickly, looks like Whiskey without necessarily looking like Jack Daniels.”

Which is your favorite design?